links for 2009-03-12
March 13, 2009
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Following the conversations that are happening online
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"Social media is an evolving area of PR practice and its profile continues to grow. It is therefore appropriate for the CIPR to update its 2007 guidelines for members and the wider PR community on how social media should be handled."
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"Over the past few months, I’ve received hundreds of questions on how to use Twitter. Based on these questions, I’ve assembled a “resource page” for you, which I will updated as needed."
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"Twitter-like micromessaging is a relatively new communications model, with unique characteristics that affect how we use it and what’s appropriate. It’s an RSS feed for people, a way to directing the attention of audiences, and a means of reaching the famous without burdening them with an obligation to respond. In short, Twitter is a human API. It’s being defined in real time in front of our eyes, through an amazing example of Internet Darwinism."


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